Business Partner Day Success for Vertical Travel Group

Business Partner Day Success for Vertical Travel Group

200 minutes of networking between over fifty homeworkers and twenty-seven suppliers from across the industry, hailed a huge success for the Vertical Travel Group. Bredbury Hall, Stockport was home for tour operators, cruise operators and ancillary sales suppliers, at last weeks speed-networking event.

Agents from Your Holiday Booking, Miss Ellies Travel, Instant Holidays, Travel Village Group, The Travel Boutique and Mid-counties Consortium member’s gained valuable product knowledge, made new contacts and took away ideas to help increase sales. Passport stickers generated prizes from a variety of suppliers, which ranged from Holiday Vouchers and tickets, to long-haul holidays and hampers.

Prime organiser of the event, Paula Nuttall, Group Recruitment and Development Director for Vertical Travel Group, says, “The event achieved exactly what we set out to do; our agents run their own businesses, albeit under the Vertical Travel Group umbrella. Insights on a one-to-one basis provided good opportunities for suppliers to grow their individual contacts, hear from the agents directly- and as a group we collectively built new business relationships.”

Comments from the agents include:

“the industry has diversified in so many ways over the last 20 years and it’s great to hear and see how suppliers have adapted to the differing needs of the customer. I found the Oberammergau package fascinating!” Jackie Pike, Instant Holidays.

“a great mix of suppliers with a real realm of information. It helped me think about how I target new customers and increase my sales. My first Vertical Travel Group event-and look forward to the next one.” Simon Crockford, Your Holiday Booking.

“invaluable time spent with so much important information that we had forgotten over the years-and being able to put a face to names that I have connected with, but never met?” Dawn Wootton, Miss Ellies Travel.

Supplier feedback:

Useful to meet so many new agents as well as those already familiar with our brands. Our suggestions on how they can increase their sales was appreciated.” Steve Taylor, P&O/Cunard

“so good to make face-to-face contact directly with the agents, uncover new joint marketing opportunities, and explain our key price parity message.” Amanda Leggett, Great Rail Journeys

“there was total engagement from the agents who were really taking in the key messages-we definitely want to be part of the next event with the Group.” Nick Hughes, Attraction World

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