Mariella Murray has over 17 years experience in marketing and communications and has extensive experience of copy writing, branding, campaign management, online marketing and event management. She has worked with a number of business owners and organisations within the private and public sectors across various industries including; Travel, Transport, Events, Hospitality, Retail, Health and Fitness and Services.
Mariella was instrumental and lead the marketing strategy for East London Business Place; A partnership of private and public organisations led by Canary Wharf Group with the support of East London Business Alliance. This London Development Agency programme was initiated to provide procurement business support services for buyers and SME suppliers in East London particularly around the London 2012 Olympic Games. She delivered and launched the brand concept, defined the proposition and developed all the original collateral from its inception in 2008. As part of the strategy around client engagement and business support, Mariella’s team delivered over 200 business support and training events over its original 2 year life span. The programme still operates today and more recently Mariella has continued to provide on going consultancy and support for its subsequent programmes. She has worked with the team and provided SME case studies, re-developed the website and content, as well as implementing a social media policy and strategy to reflect the current market.
Mariella has continued to work with East London Business Place in collaboration with Newham College of further Education, Canary Wharf Group, East London Business Alliance, The City of London Corporation and The London Borough of Havering on its subsequent programmes including;
- Fit for Legacy
- Ready to Supply the City
- The Business Lab Stratford
- Building Legacies